Pseudorealism And The New Art

Pseudorealism is the new art genre coming out of the Indian subcontinent. The Indian subcontinent has a rich mix of ethnic varieties and this cultural amalgamation shows itself in the variety of clothes the people wear. The designs, textiles and the variations in climate zones withing the subcontinent had always influence the varied mix of  fashion people follow.

Traditional Indian Fashion

Fashion as an independent industry developed late and in the initial phase, the fashion designers though used local textiles and designs for their creations, they had to couch their products in western themes. But the need for a pan Indian art and design genre was always felt. In the post-liberalization phase of the country’s economy, this could finally become possible with the initiation of Pseudorealism.

Pseudorealist Art Work

Pseudorealism is western in feel, vibrant in colour, but the art is rooted in Indian subcontinent. It folds within itself themes from regular lives of Indians is therefore immensely popular. Its initiator, Devajyoti Ray is  the new face of contemporary Indian Art and it is perhaps the first Indian art form that has been accepted by the west as an independant new genre.

The genre has an added advantage because it has a parallel in the film media as well. Though no film-maker has ever defined their products as Pseudoreal, critics have often classified many films in the category. This gives the genre a more all-inclusive edge that can be interpreted in any medium.

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